About Me.

Tomi Idowu is a Philadelphia-based multimodal content creator with a degree in Media Studies and African Studies. I have a wealth of experience in photography, journalism, videography, social media, and marketing. I am particularly drawn to work that has some positive impact on the representation of Africa in the world.

(+1)404-751-7886

[email protected]

Education

2014-2016
African Leadership Academy
Honeydew, Johannesburg

The African Leadership Academy is a two-year educational institution that seeks to transform Africa by identifying, developing, and connecting its future leaders. I took courses in African Studies, Economics, Entrepreneurial Leadership, History and Writing & Rhetoric.

2016-2020
Emory University
Atlanta, Georgia

Four-year liberal arts institution. I graduated with a B.A in Media Studies and African Studies

Professional Experience

August 2020 - Date
LeagueSide
Client Success Manager and Sales Marketer

Project managed and oversaw renewals worth up to $1m over a two-year span
Build and support development of enterprise-level proposals valued over $1m.
Analyze, report and position campaign data to build confidence in community sponsorships.
Implement projects and develop systems to increase sales velocity and AE satisfaction by 20%.
Optimize underperforming campaigns through outside the box thinking to achieve client’s goals.
Built landing pages and resources to revitalize onboarding process and improve client experience.
Redesigned internal package builder tool used to create proposals, calculate CPM and impressions company wide.

July 2020 - May 2022
Venture for America
Fellow

Venture For America is a fellowship for recent grads who want to learn how to build a business while making an impact. VFA Fellows get training and join a startup in an emerging US city, where they live and work for two years at one of hundreds of partner companies

March 2016 - Date
Culture Custodian
Content Manager

Grow audience over 100% in three years to over 350,000 followers on social media platforms.
Brainstorm original content ideas to grow following on different platforms.
Assist hiring process to aid the company’s growth.
Develop strategy to guide expansion plans.
Write articles, edit website content and create content calendars for different platforms.
Develop mutually beneficial partnerships and explore growth avenues and sponsorship opportunities.
Carry out market research and build marketing pitches.

September 2018 - May 2020
Media Lab - Emory Robert W. Woodruff Library
Media & Technology Specialist

Lead workshops with co-workers on Adobe Photoshop and Premiere.
Organize consultations and support students and faculty on media projects.

May 2018 - May 2020
Children's Hospital of Atlanta
Transcriptionist

Transcribe interviews to aid research projects and identify trends on research projects

June 2018 - July 2018
Wharton Sports Business Academy
Co-Head Residential & Teaching Assistant

Served as an intermediary between the administrative team, residential assistants, and camp participants to ensure consummate communication during program.
Co-managed staff of 11 Residential Teaching Assistants.
Conducted research to inform decisions on academic trips and social programming

October 2017 - May 2018
Emory Telefund
Student Caller

Assisted in raising over $1.2 million dollars for various schools at Emory University.
Cold-called and networked with Emory affiliates to persuade them to donate to the University. 

Extracurricular Involvement

September 2019 - May 2020
Warner Media Aspiring Content Creators Program
Fellow

Participated in professional development program and network with Warner Media executives on media industry trends 

May 2017 - May 2020
Emory African Student's Association
President, Vice President, Historian

Voted to serve as a liaison between African students and faculty while increasing awareness of African cultures, through educational and social programs.
Managed A/V Team that executed digital campaign annually to raise attendance on ASA’s highlight event from 300 attendees to an estimated 550 attendees this year.
Produced short documentaries and social media content to market benefit gala theme with any expenditure

September 2018 - May 2020
Black Star* Magazine
Photographer

Photographed cover spread and assisted in developing visual direction for the magazine.
Generated budgets and oversaw production scheduling for photoshoots.

September 2016 - May 2017
The Emory Wheel
Sports Reporter & Videographer

Reported on Emory University’s female soccer team during the 2016 season.
Wrote and produced news videos that went on to garner over 8000 views.